Auburn University Student-Startup Business Headed To National Business Pitch Competition

By Joe McAdoryAuburn University

Yellow Card Financial, a startup business created by Auburn University students Chris Maurice and Justin Poiroux, will compete at the Global Student Entrepreneur Awards national pitch competition Feb. 9 in Dallas.

The team, which specializes in the cryptocurrency phenomenon, won first place Jan. 26 at the GSEA U.S. East Regionals in Atlanta. Winners at the national level will have the chance to compete for $40,000 in cash and prizes at the April 15-16 GSEA international finals in Toronto, Canada.

Maurice, a senior finance major in the Harbert College of Business, said the judges, who represented the Atlanta business district, noted “that sexy Bitcoin business” put the team over the edge and into nationals. “We felt like they truly understood what we did, which has certainly been an issue for us in the past being in such a young industry,” Maurice said.Yellow Card is no stranger to national competitions, or success. The team pocketed $25,000 last spring at eFest, a national pitch competition for undergraduate students with a $250,000 purse.

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