Hyundai and Sony Ink Multi-Movie Promotional Partnership
By Michael Tomberlin
The next Alabama movie star may hail from Montgomery, have four wheels and a Smartstream engine.
Hyundai Motor Company and Sony Pictures Entertainment announced a new multi-movie promotional partnership Wednesday that will see Hyundai cars and technology promoted in five upcoming feature films.
The announced movies include “Uncharted,” based on the popular video game of the same name and due out July 2021 starring Tom Holland, Mark Wahlberg and Antonio Banderas. Sequels to “Spider-Man: Far from Home,” due in November 2021, and “Spider-Man: Into the Spider-Verse,” due in October 2022, are two other announced titles.
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