Alabama Newscenter — Grill Makers Are Ready for a Busy Summer of Maskless Backyard BBQs

By Gerald Porter Jr.
Bloomberg

Americans stuck at home during the pandemic embraced grilling more than ever, leading to shortages across the country last year. While other COVID-19 fads like bread-making are fading, manufacturers are banking on friends and families gathering around the grill this summer as social-distancing rules are lifted.

The maker of Weber grills just had the biggest production month in its 128-year history, with its U.S. plant running 24 hours a day. Clorox Co., the owner of the Kingsford charcoal brand, is setting shipment records across its grilling portfolio, while Newell Brands Inc. is adding new suppliers. Char-Broil said it wanted to get a “running head-start” by shipping to retailers as early as last fall, a departure from its usual grilling season prep.

“2021 is really off to as good a start as 2020 ended,” said Mark Davis, Char-Broil’s senior director of product management and innovation. “The experience from last year will only enhance what we see coming out of this year.”

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