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Red Diamond Classic Kicks Past $100 Million In Birmingham Economic Impact

| March 7, 2017 @ 8:15 am

By Michael Tomberlin

The annual Red Diamond Classic youth soccer tournament kicked off last weekend and will conclude this weekend but one guaranteed winner is the Birmingham metro area.

The tournament is expected to have a $7.5 million economic impact this year, pushing the total past $100 million in its 19th year, according to figures from the Greater Birmingham Convention and Visitors Bureau (GBCVB).

“This year we’re very excited because we have reached the $100 million level.” Red Diamond CEO Bill Bowron told Alabama NewsCenter. “A hundred million dollars, I can’t even imagine it! Just by a bunch of kids kicking a soccer ball!”Red Diamond tea and coffee company sponsors the annual tournament, which is organized by the Birmingham United Soccer Association and volunteers. On March 4-5, 140 boys teams participated in the tournament. On March 11-12 the girls teams will compete in what has emerged as one of the Top 10 soccer tournaments in the country.

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