Mercedes-Benz Ekes Out Third Straight U.S. Luxury Sales Crown

By Craig Trudell, Bloomberg

Fewer than 5,000 vehicles separated the top two luxury brands by sales in the U.S. last year, with Mercedes-Benz barely topping BMW for a third straight victory.

Daimler AG’s Mercedes limped a bit over the finish line with a 9.1 percent drop in December. The 315,959 cars and sport utility vehicles the brand delivered last year still were 4,945 more than BMW AG’s namesake division. BMW was the only one of the four biggest luxury brands to increase sales in 2018.

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