Alabama NewsCenter — ZeroZero Helps Children Score and Win With Alabama Power Foundation Grant

By Carla Davis

For Caleb Schmidt, the new ZeroZero Foundation grew out of “two C’s: circumstance and conviction.”

“I work for a sports marketing company in Birmingham and 2020 was a difficult year for us,” said Schmidt. “We lost between 12 and 15 events from March 2020 to the beginning of 2021, so I had something I don’t usually have – the gift of time. That’s the circumstance.”

Schmidt said the conviction was based on his feeling that sports could mean more than scoring points and winning games.

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